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Kingsbury Hall

The Challenge

Kingsbury Hall has sought to increase public attendance to performances mounted on their newly revamped stage. They have successfully accomplished this through the production and innovative distribution of motion picture promotional shorts and commercial spots.

The Solution

Not only have they commissioned Media Solutions to videotape original performances and combine this footage with promotional materials provided by performance artists booked into their facilities, but they have also used our expertise to creatively package their presentations. For instance, the Season Promo presented above, was not only distributed on linear videotape but has also played on a constant DVD loop in their lobby. It has played in several prominent locations such as in the Union Building and in the Marriott Library on campus and in downtown malls via a video kiosk they fabricated and have dubbed the “video pony.” Besides these venues, it has streamed on the web.

Other Benefits

In addition, they have used Media Solutions expertise to create 2000 CD-ROM discs of the promo which they have given to major donors and handed out to visitors at their booth at the university’s annual Plaza Fest. They have also reversioned portions of the promo as 30-second commercial spots which have run on purchased airtime as well as free of charge as public service announcements on local networks. All of these services and formats were provided in one convenient place - Media Solutions.